River Park Square Website

River Park Square wanted to update and elevate their web presence with a high-end look, clear directories, and a gift card checkout that would be easy to use on both the front and back end of the site.

This work was completed as an employee of Treatment. I was responsible for content strategy and UI/UX design.

 

 

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With simple navigation, prospective shoppers quickly discover the stores and restaurants that await them on their next visit.

 

The new gift card ordering process was radically simplified and broken down into a series of simple, mobile-friendly screens.

 
 

Once the new site was complete, I went on to write scripts and ad copy for the next two seasonal campaigns.